Apple launches the iPhone Pocket in collaboration with the Japanese brand Issey Miyake
The only collaboration between Apple and a fashion brand dates back to 10 years ago, when it collaborated with Hermès, now the Cupertino giant is launching the iPhone holder designed by the Japanese brand Issey Miyake. It's called the iPhone Pocket, literally it's a pocket for the iPhone, which will be available from November 14th in two lengths and 11 colors, which have been chosen to combine with those of the iPhones, in particular the latest models, namely the iPhone 17, the iPhone Air and the iPhone 17 Pro, on which the product was ideally built.
For now, the limited edition collection will be on sale in a series of selected Apple stores, in Milan, Italy, at a price of $149.95 for the short version and $229.95 for the long one.



