For the Autumn-Winter 2026 show, Louis Vuitton built a house
Louis Vuitton presented Pharrell Williams' Fall-Winter 2026 men's collection in Paris on Tuesday 20 January.
To do this, he opted for a crazy scenography: a transparent prefabricated house in glass and wood. called DROPHAUS and designed by Pharrell Williams with the NOT A HOTEL studio.
The walkway is a green lawn.
The house reflects the brand's idea that luxury is something built, not staged.
Under the creative direction of Pharrell Williams, the collection focused on tailoring, craftsmanship, refined utility and pieces made to stay. Each piece recalls the heritage of Louis Vuitton, where durability has always been synonymous with elegance.
Clean lines, therefore, no excess, no show, just design and style, which reminds us that when luxury is done well, it speaks for itself.
