At this point, TikTok has become the preferred social network for artists to promote their songs. If they play their cards right, some of them can see their song become a worldwide hit. If not, ask Iñigo Quintero, who has seen 2023 as his theme If you are not It sounded from the top of the world charts.
And anything can happen on TikTok, you just have to let yourself be carried away by the algorithm and hope that it works its magic. In this way, for yet another year, the platform has revealed who are the most followed musical artists in the world. If a few weeks ago, The social network revealed the Spanish artists who had the most “likes” in their videos (with Rosalía at the top)now the time has come to know which singers and groups are the most followed in the world.
And there are several striking things. The first is that the singer with the most followers became known on the social network itself. The second is that eight of the ten names are women. And the third is that we only find two artists who sing in Spanish.
Below we leave you the 10 musical artists with the most followers on TikTok in the world:
Opening the top 10, with a total of 47 million followers, we find the most important girl band of the moment. BLACKPINK is positioned as one of the most important musical phenomena of the last decade thanks to great songs like How You Like That or Pink Venom.
On their account, Jisoo, Lisa, Rosé and Jennie share moments from their concerts and interviews. It is true that a more natural trend is missing. But we love seeing the girls on stage and their official account is perfect for it.
9. Karol G
At this stage, Karol G has already broken all records. The Colombian star has become one of the most sought-after artists in the music industry thanks to the incredible success of her latest albums. In fact, Tomorrow will be nice In 2023, it won the award for Best Album of the Year at the Latin Grammys. But to all these successes she has to add the fact that she is one of the only artists who sings in Spanish to be on this list.
The bug has a total of 50 million followers on her account. What do you like the most? Who is close to her fans, sharing some reflections and moments from her daily life. And the naturalness on TikTok is very popular.
8. Billie Eilish
Billie Eilish has become a reference for Generation Z. The young woman, thanks to her incredible compositions, has connected with her audience. But not only that, it has also made them want to know more about her.
And what better way than through your TikTok account? Billie Eilish has a total of 51 million followers. Among their videos we find promo moments, but also challenges. Although we have to admit that lately she is not very active on the social network.
7. Loren Gray
We come to the first artist to be born from TikTok. Well, really from Musica.ly (as the platform was formerly called). Loren Gray was clear that she wanted to be a singer and took advantage of her popularity on social networks to sign in 2018 his first record deal. And she hasn’t done bad at all!
Topics like Queen have worked very well. This same 2023 she has released her first studio album, Guilty, where she plays various genres mixed with pop. As of today, Loren has a total of 54 million followers.
6. Dixie D’Amelio
With 56 million followers we find another singer who was born from TikTok. Dixie D’Amelio is one of the most followed singers on the social network. And she also has a total of two million monthly listeners on platforms like Spotify thanks to songs like Be Happy or Fuckboy, two songs that she exploded on TikTok trends. In 2022 she released her first album, Letter Me, which managed to enter the Billboard chart.
5. Jason Derulo
Jason Derulo He was one of the first music artists to understand how to create viral songs for TikTok. Who didn’t dance to Savage Love in 2020? It became one of the first dance challenges to appear on the TikTok screen.
Jason, with more than 58 million followers, shares all kinds of dances on the social network with the aim of them becoming challenges.
4. Selena Gomez
Selena Gomez is the queen of social networks. She’s been that way for years. The singer, actress and businesswoman is one of the most followed people on Instagram, but also on TikTok. Selena has 59 million followers on this social network.
The star takes advantage of this window to show some of the products from her Rare cosmetics line. Of course, he does it in a very natural way, telling things to his fans.
The other boys who appear In the top 10 most followed musical artists in the world are BTS. The boy band, which has been a global phenomenon for years, has more than 63.8 million followers. An impressive figure with which they make it clear that they are a group very loved by their fans.
The boys appear more natural on this social network, answering questions from fans and showing some of their impressive choreographies.
2. Kimberly Loaiza
From Mexico to the world. The second most followed singer in the world on TikTok sings in Spanish. This is Kimberly Loiza, another of the great stars born from YouTube who migrated to TikTok. With a total of 80 million followers, Kimberly is also the seventh most popular person on the social network.
The 26-year-old has been releasing music for years. She moves perfectly in reggaeton with songs like Mal Hombre or Devoto. This 2023 she released her first studio album with a total of 16 songs: X Amor. A very complete album where the artist shows that she moves like a fish in water in music.
1. Bella Poarch
One of the queens of TikTok is also the most followed singer on the platform. With a total of 93 million followers, the American of Filipino origin, Bella Poarch, is the most followed singer on the social network.
But this success is also replicated on musical platforms. Bella has more than five million monthly listeners on her platforms and has songs that exceed 400 million views, such as Build a Bitch.
In addition, the young woman has collaborated with some of the stars of the moment such as Kenia Os or Lauv. And that has only just begun. She has a pop style mixed with a gothic touch that is engaging.