Jamie xx premieres “It’s So Good”

Music news

A new single and a new era for the British musician.

Jamie xx is back with the soundtrack of the latest campaign Chanel. An unexpected sound game, which gives rise to imagining the possibilities of the British musician. Don’t miss his latest single, he knows the details.

“It’s So Good” is the DJ’s most recent single, which after a year without new music, gives rise to the reinvention of house over four minutes. A euphoric anthem with an air of subtlety and elegance, which stops and continues the movement in an unexpected game of rhythms. A dynamic space, of rises and falls of the melody, which keeps the ear attentive.

The song sets the music to the latest campaign of Chanelof which you can now enjoy the promotional video, where you can also find figures such as Jennymember of blackpinkand Lucy Boyntonwhich starred Bohemian Rhapsody in 2018.

This premiere continues an active era for the DJ, with the evolution of his live shows and critically acclaimed DJ sets, as well as collaborating as a producer for the solo albums of Romy and Oliver Simhis colleagues in The xx.


Written by

Christopher Johnson

Christopher Johnson is a dedicated writer and key contributor to the WECB website, Emerson College's student-run radio station. Passionate about music, radio communication, and journalism, Christopher pursues his craft with a blend of meticulous research and creative flair. His writings on the site cover an array of subjects, from music reviews and artist interviews to event updates and industry news. As an active member of the Emerson College community, Christopher is not only a writer but also an advocate for student involvement, using his work to foster increased engagement and enthusiasm within the school's radio and broadcasting culture. Through his consistent and high-quality outputs, Christopher Johnson helps shape the voice and identity of WECB, truly embodying its motto of being an inclusive, diverse, and enthusiastic music community.